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Are Cereals Good For Us
Are Cereals Good For Us ?
In the beginning, there was cereal. The cereals was rather plain,
not very tasty. So, the ingenious cereal manufacturer added sugar.
He came up with great ways of adding sugar to the cereals, so that
all the kids loved the way the cereals tasted.
This was a wonderful invention, and it worked for some twenty odd
years. Then one day, someone thought to ask what all that sugar might do to the children
consuming the cereals.
The cereal wagon train had to circle the wagons, and come up with
a better plan. Thus was born the "vitamin fortified" label you see on the box of cereal now.
Vitamins and minerals essential to the development of our healthy children were added to the
cereal mix, and all the parents were happy.
As a fairy tale, the cereal industry is a little lacking in
appeal, as a breakfast food; however, they have remained an expert.
When cereals first came into being, almost 200 years ago, it did
not have very much appeal. It tasted awful, and did not look much better. The purpose of the
invention was for convenience and health. And those were the only purposes it served; taste
and presentation were not figured into the equation.
Then along came the Kellogg brothers, and cereals received a
boost. Taste became an issue in the effort to sell more cereals.
The Worlds Fair was in Chicago, and the cereal industry was primed
for their piece of the pie. It came, too. The cereals was a smashing success, puffed rice. It
is still around today, with sugar added.
It had the added sugar at the fair, too. It sold like fire ripping
through old lumber. The Kellogg Company was on the map. You still buy cereal from them today.
A better grade of cereal, with many drastic changes since the turn of the 20th
century, but cereal none the less.
There is truth to the story in that at some point in time, parents
began to question the good that cereals packed with sugar could do for our
children.
They believed them to be consuming entirely too much sugar, and
not enough of the food they needed to meet their nutritional needs.
The Kellogg Company, and others like them, saw part of their
market slipping away, and set about to correct the problem.
It was during the 70s that so many cereals acquired the "fortified
with vitamins and minerals" labeling that you still see today.
Thanks to many advances in the processing and extracting of
vitamins from their natural sources, they could be added to the cereals mix during the early
stages of processing, and presto, good cereal thats good for you.
This continues today in many of the varieties of cereals we have
available, many of them just for your health. Many cereals have combined wheat products,
grains, and fruit into cereals that are not only vitamin fortified but also health
fortified.
These cereals provide your vitamins, minerals, grain, and some
fruit needs when you sit down to your breakfast meal.
Cereals are one instance where demand has had a profound effect on
the market.
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